How to Keep Donors Involved and Motivated

March 10, 2015

It’s difficult enough to find donors and supporters for your nonprofit. But how do you keep them interested? Acquiring donors that are motivated to contribute regularly to your organization can dramatically improve your mission and the extent to which you carry it out to benefit your community. Here are some ways to motivate your donors and keep them interested in your organization.

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5 Tips To Plan A Better Nonprofit Gala

April 15, 2014

Remember that last great nonprofit gala you attended? You know, the one with the great food and engaging activities where you met all sorts of interesting people? 

Now, do you remember that terrible event? The one where the food showed up hours late, the band was drunk, and you were stuck all night sitting to Bob-what’s-his-name, the boring insurance adjuster from Iowa?

The difference between these two nonprofit celebrations was night and day, but organizers could have worked equally as hard on the project. Basically, it all comes down to organization and promotion – work smart, not hard, and take advantage of all the resources around you. If you’re getting ready to set up your own nonprofit gala, here are a few tips that will hopefully make it more like the former and less like the latter.

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4 Nonprofit Fundraising Best Practices Using Direct Mail

April 1, 2014

While email fundraising is certainly growing in popularity, most nonprofits still use direct mail to communicate with their audience and raise funds. 

Far from being the killer of direct mail fundraising, email has actually grown into a useful partner technology for many nonprofits, used to raise awareness and keep in touch with donors while direct mail is used for fundraising.

Direct mail fundraising campaigns aren’t free, and because of their cost it’s vital to have a concrete strategy in mind before you start your campaign. In this guide, we cover four best practices for nonprofits utilizing direct mail to fundraise.

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Nonprofit Tool Spotlight: Google’s One Today App

March 11, 2014

If you’ve spent any time in the nonprofit world, then you already know that raising funds can be the most difficult part of pushing a great idea to fruition. Getting the people that can make a real difference interested in your organization are often hard to reach, and even harder to convince. So, what should you think about One Today, a crowdfunding mobile app launched by Google around this time last year?

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Shoes for Love: A Boy Scout Service Project

February 14, 2014

The Central Texas chapter of Boy Scouts for America, Capitol Area Council, is collecting shoe donations on behalf of Dando Amor. 

Dando Amor is a non-profit charity dedicated to blessing the lives of children throughout the world. To learn more about this organization, visit

If you live in the Austin, Texas area and have shoes to donate, please consider doing so using the information that follows.

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Citizen Generation Hosts 4th Annual CharityBash Masquerade Ball

January 8, 2014

One month from now on Friday, February 7, 2014, Citizen Generation will be hosting its 4th Annual CharityBash Masquerade Ball. With all proceeds benefitting Citizen Generation, the Ball will feature delicious bites and sweets, entertainment, cocktails provided by Deep Eddy Vodka, entertainment, and more. 

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Facebook’s New Donate Feature & How Your .Org Can Get Involved

January 7, 2014

It just so happens that on my most recent birthday, December 15, 2013, Facebook announced the launch of a gift – a gift for nonprofits! This gift is a new Facebook feature called “Donate” which allows Facebook users to contribute directly to nonprofits. 

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5 Year-End To Dos for Nonprofits & Foundations

January 3, 2014

Happy New Year, everyone! 2014 is going to be an amazing year! Before you dive in, though, it’s time to check off some potential loose ends from 2013.

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Beyond Gift Acknowledgment: 5 Elements of a Good Nonprofit Thank You Letter

December 17, 2013

I’ve both written and been the recipient of thank you notes from nonprofit organizations. While the IRS requires that 501(c)(3)s distribute gift acknowledgment letters, I was recently taking a look at the ones I’ve received over the years and while most of them were kept mainly for tax purposes, a few stand out.

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Solved: 5 Donor Problems Nonprofits Face

October 28, 2013

I read a brief article today in The NonProfit Times and it inspired me to write this post. Having worked with many nonprofits, including volunteering my time on the management side, the issue it addressed sounded all too familiar. Nonprofits are so busy carrying out the missions of their organizations that, despite their good intentions, they sometimes ineffectively communicate with a variety of constituents, or fail to do so entirely.

The article addressed issues specific to a nonprofit’s donor audience, citing 5 Donor Problems for Nonprofits from the book “Almost Isn’t Good Enough” by Wayne Elsey, founder and CEO of Soles4Souls. What I find exhilarating is that each of these five issues can be addressed with consistent and relevant communications efforts, enabling nonprofits to do more great work towards positive social change. Outlined below are the five issues and a brief overview of how a few essential marketing and public relations efforts can help nonprofits address them with finesse.

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